Meet the Team

Transforming dogs & their families by opening doors that were previously closed.

Our Team

Rachel Moore

Rachel is one of the founders and trainers of Alpha Instincts. Growing up, she always loved the idea of working with and being surrounded by animals, never having fewer than two dogs in her home. While attending college, Rachel volunteered for a balanced dog training company & rescue, and her passion for rehabilitation and training only grew. During her time there, she gained a lot of experience working with dogs of all ages, temperaments, and behavioral issues. This knowledge allowed Rachel to grow in her ability to train and guide clients towards building a balanced, lifelong relationship with their dogs. She has worked with and rehabilitated hundreds of dogs and is continually learning and expanding her education on different training methods & dog psychology to bring the best training possible for her clients and their companions.

Vanessa Burch

Vanessa is a trainer who started as the primary videographer & photographer and learned the ropes of becoming a trainer soon afterward. Before joining the team, Vanessa worked for the WHNT News 19 station as a photographer. Before that, she was a stagehand for the local event venue, where she set up everything from wedding receptions to live concerts. Vanessa has always had a passion for dogs, and it was re-ignited after adopting her dog, Castiel. Cas came with severe dog reactivity and anxiety issues, and Vanessa sought opportunities to help him live his best life. After interviewing Rachel & Nick for a segment with WHNT, Vanessa fell in love with the process of training and strengthening her bond with her dog. She decided to change career paths because she wanted to help others understand that their dogs' possibilities were endless with the right tools and knowledge.

Justin Powe

Justin is a trainer at Alpha Instincts who has a passion for dogs and seeing their potential come to fruition. Coming from a strong military background, he believes discipline is foundational to bettering oneself whether that is a person or animal. Justin was able to see his dog, Tank, blossom into a more confident and well behaved dog through the classes from Alpha Instincts. This ignited a want to pursue a career as a trainer to help dogs and owners alike reach their potential.


Argos has been a dog for three years and is one of the best. He plays a very important role in keeping morale at a consistent high across the company. He also plays tug-of-war with everyone to keep the team in tip-top shape.
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